Senior Product Researcher

Published
14 June 2019
Location
Drachten, Friesland, Netherlands, Netherlands
Job Type
Seniority
Senior
Base Salary
Not specified

Description

In this role, you have the opportunity to

take the lead within your project team to ensure you identify consumer needs, tension areas and throughout the innovation process the translation of these into relevant user requirements. You will focus on the final phase of value proposition validation, industrialization, claim generation and substantiation - working towards successful launches and consumer engagement. In this, being consumer centric is key. Linking in with the situation, habits and needs of consumers all around the world helps us in developing products that fulfill the Philips Brand promise “Innovation and You”.

You are responsible for

  • Planning the consumer centric research within a project, or planning the overall consumer centric project, being hardware or service and deliver high quality research insights that impact user experience strategy
  • Prioritizing the feature list and benefit drivers for the products and manage the research project plan
  • Helping to create and shape the Value Proposition and the consumer stories
  • Creating a clear development and test logic for all consumer related issues and claim substantiation
  • Keeping track of the proposition with the user requirements and user risk assessment
  • Delivers the verification and validation on the consumer insights and substantiation of marketing claims
  • Guarantee the consumer satisfaction of the proposition or service and safe guard the consumer satisfaction throughout the life cycle of the product in the market
  • Working collaboratively within the research team to assess larger user trends and determine strategies for further investigation and/or synthesis.

You are a part of

The Product Research Center (PRC) represents the Voice of the Consumer in our Innovation & Development activities. It drives the translation of powerful insights into products and services that delight consumers better than competition and live up to Philips’ brand promise of “Innovation and You”. The influence of PRC spans from Insight generation / concept development to market launch and forms a main link between the development team, design and marketing teams. The PRC plays an active role in contacting consumers and understanding their needs, being consumer centric is the key. To realize our goals, we need to create innovative concepts and technologies and keep the consumer at the heart of product development.

You will be reporting into the Groupleader PRC Development & Launch in the one Male Grooming team.

In return, we offer you

An excellent opportunity for a Senior Product Researcher to work with multidisciplinary teams in an innovative product development environment.

Our benefits are very competitive and designed around your preferences:

  • Competitive salary
  • 25 Days of leave and the possibility to purchase up to 20 extra days off annually
  • A variable bonus based on both Philips results and personal performance
  • Extensive set of tools to drive your career, such as a personal development budget, free training and coaching
  • Solid company pension scheme and attractive collective health insurance package
  • Opportunity to buy Philips shares and products with discount
  • Healthy work-life balance

Requested Skills

To succeed in this role, you should have the following skills and experience

University degree in a consumer oriented education, like Design for Interaction, Sociology, Psychology, Sensory Research or a technical background
Minimum 5 years of experience in product research / development or consumer science environment with a proven track record in building (strategic) research plans based on project objectives and gaining stakeholder buy in and alignment across cross functional teams
Experience with consumer research methodologies (i.e. quantitative, qualitative, sensory) and sound understanding of the underlying statistics
Knowledge of marketing claim development and substantiation
Understanding of the product from a usage perspective, ability to translate business needs into clear execution plans and highlight consequences of trade offs for consumer satisfaction
Proactive attitude with an outward focus, able to take the lead and proactively represent the end-user in our innovation processes
Open mindset and interest in new methodologies and technologies
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